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R & J Sales and Marketing, Inc.
Representing Specialty Cheeses & Meats, Perimeter Perishable,
Frozen and Shelf Stable Grocery Products
Our Business Strategy...
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Sell and Market to the Customer and Consumer
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Plan and Promote with Retailers
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Utilize Information to Support the Manufacturer
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Implement Manufacturer Strategy
Pricing, Position, Promotion, Product
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Sell Displays to Support Ads
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Concentrate on Speed to Shelf for New Item Placement
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Manage Promotion Funding with Due Diligence
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Seek and Develop New Opportunities for our Clients
Identify Opportunities
Category Analysis
Plan for Customer Presentations
Execute at Retail
Review Results
pERISHABLE
DAIRY
Deli
FROZEN
GROCERY
bakery
NON-pERISHABLE
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